Beatrice Matiash: Founder and Designer

Beatrice Matiash

Deeply interested in the strength of color, Beatrice Matiash is dedicated to providing jewelry that one dresses for. She has set out to alter the experience of getting dressed with her collection of radiantly colored necklaces and earrings intended to be accessorized by attire.

While managing a trend-driven jewelry boutique and apprenticing for the head designer, Beatrice earned her B.A. in Fashion Buying and Merchandising from the Fashion Institute of Technology in New York. She then joined the Federated Merchandising Group in product development for accessories and simultaneously began to develop her own jewelry design craft. Moving to DKNY as merchandise manager for handbags, she gained insight into the accessories business essential to starting her own company.

Through the years, Beatrice has been and continues to be motivated by unconventional sources of inspiration. “I am in part a collector,” she said. “Everywhere I go, I feel drawn to the color combination on anything from a flyer to a tea set, and I collect all these things that influence my jewelry designs.”

In the spring of 2000, Beatrice launched Tashka by Beatrice with a small collection sold in local neighborhood boutiques. Her offerings now include five jewelry groups available nationwide.

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